Iain Highfield is a mental performance coach for the sport of Golf. He is an Englishman who now lives and works from just outside Atlanta as Director of ‘Game Like Training’, to pursue his passion for human performance.
Iain attended the Leeds Business School where he studied Economics for Business and played collegiate level rugby In the year 2000. Upon graduation, he began to study and work in the field of Neuro Linguistic Programing and simultaneously studied Sports & Exercise Psychology at the Open University.
In the year 2013 his golf program was implemented in 2 of the 3 biggest junior golf academies in the world and was being used by players on the European Tour, such as Chris Hanson who has climbed 950 places in the world rankings under Iain’s tutoring.
Recent increased presenting opportunities, have played a role in Iain being recognized in Golf Digest’s best young teachers in America 2016-17.Other opportunities included PGA Tour Radio (2015, 2016, 2017), the Proponent Group Summit (2015), the PGA Show in Orlando (2017), and the Open Forum (2017).
All of 36, his journey so far is rewarded with working with some of the world’s greatest researchers of human performance like Dr Fran Pirozzolo, Mental skills coach for the New York Yankees from 1996-2002, a period during which the Yankees won four World Championships.
This combined with his experiences as a college athlete and mental performance coach compelled him to develop coaching interventions that help athletes practically apply sports psychology and effective learning strategies into their training.
“I now desire to create positive change in the athletic world through the release of my book, OSVEA, practical ways to learn golf’s mental game. In the famous words of Benjamin Franklin – ‘Tell me and I forget, teach me and I remember, involve me and I learn’. I hope anyone one who reads my book begins to understand how their involvement in the coaching strategies will help them actively discover their strongest mindset as a golfer and as a human. “ comments, Iain. https://youtu.be/J9Aozcr1UCw